State Farm: Sorry You Noticed Us Helping to Groom Children

Matt Philbin | May 24, 2022
Text Audio
00:00 00:00
Font Size

Insurance giant State Farm is sorry, not sorry it got caught trying to distribute transgender propaganda to schoolkids as young as five. 

Yesterday I reported that the nonprofit ConsumerFirst is in possession of a leaked email concerning a State Farm philanthropic program in which the company partnered with an LBGT group. It was a weird dirty book laundering scheme whereby the GenderCool Project sent State Farm volunteers a set of books talking up the trans agenda. The volunteers would then donate the books to schools, libraries, community centers, etc. 

Needless to say, State Farm isn’t some pop and pop artisanal dog treat bakery, and distributing inappropriate material to kindergartners isn’t a good look for a huge insurance company selling trust and stability. 

Accordingly I (and presumably anyone else who reported on the program) received an email last night from one Roszell Gadson at State Farm Public Affairs. (Unlike the author of the original email, Gadson didn’t include preferred pronouns, but judging by a photo on the web and the word “spokesman” in the accompanying bio, I’m going out on a limb to say it’s he/him/his.)

Related: Like a Good Groomer: FLA State Farm Donating Trans Books to Kindergartners

It seems the Trans Tripe for Tots program “has been the subject of news and customer inquiries.” Gadson almost sounds puzzled that anyone questioned a “program that included books about gender identity” and “intended to promote inclusivity.”

But since you fuddy-duddies asked, “Conversations about gender and identity should happen at home with parents,” Gadson wrote. “We don’t support required curriculum in schools on this topic. We support organizations providing resources for parents to have these conversations.”

So, no mandatory smut for kindergarten. But if you wanna screw up your own kid’s life, State Farm is there. 

Thus, “We no longer support the program allowing for distribution of books in schools. We will continue to explore how we can support organizations that provide tools and resources that align with our commitment to diversity and inclusion.”

Basically, you caught us. It’s a fair cop. We’ll figure out some other way to pander to trendy grievance groups, because diversity and inclusion are super important to diverse, inclusive companies like State Farm. 

And just in case you Gadson wasn’t clear, he closed by reiterating that  “We recognize and value the diversity of all people, and support a culture of respect and inclusion in the communities in which we live and work, as well as our workplace.”

Did he mention diversity and inclusion?